About Roland...
Roland Advertising specializes in billboard advertising in the middle Tennessee area. We offer a variety of options including static, tri-vision, and digital outdoor advertising. With 30+ years of marketing experience the Roland name has become synonymous with successful business marketing. Contact us today to discuss how to increase your business traffic by leaps and bounds! Read More
Patty Seagrave (FFSi)
“With the Roland Digital Network I am able to reach a larger audience with fewer advertising dollars”
Donnita Hill (Hill Realty)
“The MVP award for advertising: Roland Digital Media! Thank you Roland!”
Recent Posts
The Famous Chikin-Lovin’ Cowz
We’re Chick-Fil-A fans at our office. The great service, the clean stores, the nuggets, sandwiches, salads, frosted coffee, cookies; we like it all. We were intrigued to discover via Billboard Insider that the fast-food big-hitter began as a mall-based fast-food chain. According to Billboard Insider, when the company started opening stand alone stores, they turned to […]
Are You Getting the Most Out of Your Billboard Ad?
by Sindy Hankins At Roland, we’re always looking for ways to serve our customers to the highest possible standards. In order to help your business grow even more, we will be implementing some new billboard ad guidelines. These will help your ads have the most impact and return. The best part is, there is nothing you […]
A Closer Look: MooreEyes of Sparta + Monterey
From the minute you walk into the MooreEyes office in Sparta, it feels cozy and warm. Butter yellow walls, molding, neat cases full of eyeglasses, and kind faces inquiring what you might need. The business is owned and operated by a team of great women – Shannon Shelley – owner and head doctor. Amanda Kirk […]
Your business has a face. The do’s & don’ts of logo design.
Have you ever met someone for the first time and not made the best first impression? Maybe you thought to yourself: I wish I could go back and try that again. Well, same goes for your company logo. It’s the first thing your potential customers see, and from it they form their own personal opinions and […]
New Product: Dynamic Animal Advertising
We’re excited to launch our newest product line – Dynamic Animal Advertising! Working with local farmers and animal shelters, we’ve designed a program that utilizes animals with the right demeanor to help advertise local business. “We put an animal through several personality tests to make sure they’ll succeed,” says Dave Roland. “We want to make […]
Customer Highlight: The Gun Shop and Trading Post
Walking into The Gun Shop and Trading Post in Livingston is sort of like walking into the ultimate man cave of a neighborhood friend. A friend that really likes guns, has a dry sense of humor, and dabbles in a little bit of this and a little bit of that. Michael Bartlett and Anthony Griffith […]
The Perks of Giving Back
One of the joys of being a part of a community is being able to invest and give back to the place you have lived, worked, played, and raised your family. Sometimes it’s hard to know how or where to do that. Lately at Roland Digital Media, we’ve been led by Dave and Diane to […]
Customer Highlight: Satellite Med
On any given afternoon, you can walk into Satellite Med and find a bustling clinic full of nurses, doctors, technicians, and patients waiting to be seen. The privately funded, faith-based medical center has been around for a decade and sees around 700 patients a week – by appointment and for urgent care. Speaking of appointments, […]
Creating a Simple Marketing Plan
We know your business is important to you. That also, in addition to all of the everyday tasks that keep you and your staff busy, there’s the whole business of marketing and advertising to worry about. You may be a pro at this, or, like many of us, you have pieced together a strategy and […]
Customer Highlight: Hill Realty
Walking into the Hill Realty office is like walking into the home of your favorite aunt. Rocking chairs on the front porch, rich hardwoods, big furniture, inspirational quotes scattered like art on walls and tables; pictures of family placed here and there. It’s just as well, because it’s a company that focuses on creating a […]
It’s Spring: Is Your Business Ready to Bloom?
It’s hard to believe, but we’re officially in the last month of the first quarter…and spring is right around the corner. Going into a new season and a new quarter, do you have a clear marketing and advertising plan? Do you have goals set on how you would like to grow or engage your customer […]
Weekend Wanderings
Hello friends! Are you eager for the weekend? After a couple of chilly days, the forecast is showing delightful weather this weekend. We’ve rounded up a few things you might want to do: Saturday, Feb 27 Go for a guided hike at Big South Fork Natural River & Recreation area – there are two to […]
Who Should I Advertise To?
One of the challenges many small business owners face is creating fresh, effective advertising that is relevant to their company. One solution that can help navigate this difficulty is figuring out who your target market, or ideal customer is. You may think, “I want to get my product or service to as many people as possible […]
Weekend Wanderings: Feb 20 & 21 (and beyond)
Happy Friday! You did a great job this week. Now, for the weekend. Forecast is showing weather to be in the 60s (downright tropical!) with about a halfway chance of rain. No matter, you can still enjoy yourself. Here are a few things going on this weekend, and a few things we thought you might […]
Handling Negative Comments and Reviews on Social Media
If you have any social media accounts for your organization or business, chances are you have encountered zealously opinionated or unhappy people commenting on your page or posts or leaving negative reviews. Whether there are grounds for the comment or not, it is difficult to handle; someone is bashing your business in a very public […]
Weekend Wanderings: Things to Do This Weekend
The forecast is showing chilly but sunny this weekend. Wondering what there is to do besides traditional Valentine’s Day activities? Here are some events going on around town – do make sure you check that an event is still happening (because of weather interruptions) before you head out; it’s so unpredictable sometimes! Without further ado: Saturday, Feb […]
What Should I Put in My Valentine’s Ad?
Advertising for Valentine’s Day can be tough, especially if your business doesn’t traditionally provide services or products that are “romantic.” In addition, it’s easy to get lost in the swirl of hearts, flowers, and chocolate adorning advertisements everywhere. However, don’t be discouraged! With a little creativity and planning, you can create Valentine’s Day content that […]
Draw Real-Time Business with Your Digital Billboard
What if you were… …a retailer that could advertise the need for an item based on the weather? …a radio station that lets people driving by tune in to what’s playing now? …a hospital that lets patients know they can see a doctor quickly? …a mechanic that could let people know […]
We’re Hiring!
Hi everyone! We’re expanding and looking for the next member of our team. Feel free to take a look at the job description and application instructions below – if you or someone you know is a good fit, please apply. Roland Digital Media is an advertising company specializing in outdoor advertising and billboards. We’re growing […]
Digital Billboards: Optimizing Content & Design
Thinking about getting a digital billboard? Already have one but not sure what to put on the giant screen of LEDs? Here are some tips for maximizing your digital billboard space when it comes to content and design. Create a Campaign Sit down with your marketing team and brainstorm a little bit. What do you […]
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“Why we use Roland” -Kiss 98.5
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Cookeville / Putnam Co. Digital Rotary Commercial
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